A Digital Approach to Marketing

Introduction

Organizations are working hard to increase their profit and profit is related to sales. To increase sales we need concepts of marketing by which our product details must reach to end customer. Marketing is a support system of sales. Marketing is based on thinking about the business in terms of customer needs and their satisfaction. Marketing concepts are differs from selling. Selling concerns with the exchange their cash for your product. It is not concerned with the values that the exchange is all about. In other words, marketing has less to do with getting customers to pay for your product as it does developing a demand for that product and fulfilling the customer's needs.

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