Consumer and Service Providers Confidence with Online Shopping – on the Rise Every Year!

Combining real world shopping with virtual shopping is a new initiative. Consumer’s confidence in the realm of internet shopping has slowly increased in recent years. The stumbling block of safe shopping has been overcome with encryption technology. This has created a safety net that has certainly boosted sales. Online retailers must make consumers feel more comfortable on their web sites, instilling confidence in order to support sharing personal and financial information and ultimately completing purchases. The aim is to generate a measurable increase in online sales by generating trust and keeping a transparency in the buying and selling process via internet.